China Rendez-Vous has consistently dedicated itself to curating premier lifestyle experiences for the Chinese market. As a high-end sports brand, LACOSTE has been a continuous participant in the Hainan Rendez-Vous Luxury Expo since 2010. The core design task was to fully convey LACOSTE's elegant DNA within the exhibition booth while deeply resonating with the yacht show's theme, seamlessly blending the brand's sophisticated style with the opulence of a nautical lifestyle. Concurrently, French automaker Citroën specially crafted a futuristic sports concept car for LACOSTE, requiring the booth design to cleverly integrate the DNA of both brands to jointly present a forward-looking aesthetic and a dynamic, luxurious future scenario.

Make it stand out

Location: San Ya

Completion Year: 2014

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